Striving for Innovation

Being a part of the tech industry, we don’t just focus on staying on top of the newest and greatest trends but to be a company that creates those trends. As one of the top Chicago mobile app development agencies, we are constantly looking to be innovative on every project we work on.

Although regardless of what industry your organization falls under, the opportunity for innovation is always present. It is up to your organization to understand the value of placing an emphasis on innovation can bring to the company.

An industry that is been emerging and rapidly improving is that of user experience design. As a leading UX design agency here are some insights on how we continue to stay innovative.

Striking the Perfect Balance

Business Practicality

In anything you do, innovative or not, the first thing you need to ensure is there is viability in the specific innovative idea within the business. The business needs to be able to undergo such an idea and embrace it, in order for it to be truly successful.

For example, if you UX design company come up with the idea of a new way to innovate usability tests, it is only impactful and effective if the team actually performed those new usability tests. In order to do so, it may require an initial investment. If the business does not have the capital to fund such an innovative idea, it is nothing more than an idea.

Technological Feasibility

The innovative idea or design needs to be go in line with the current technology. Likewise to needing the resources in a business, you also need to have the technological capabilities required to bring to life the design or idea.

The idea of teleportation, although an extreme idea of innovation, is not one that is technologically feasible. Any mobile app development company would love to have the technological capabilities to instantly transmit the product you bought on your iPhone to you in a matter of seconds. Unfortunately, that capability is not there and thus not an innovative topic an organization can immediately act upon.

Human Desire

At the end of the day you might have a product or design fully ready for market or use but if it is not desired by majority of people it will ultimately fail. This desirability can come from the obvious aesthetics but even more so the usability.

The usability of the product or design is the make it or break it aspect. Especially if the product being launched is one of a website or mobile application having an emphasis on the user experience is a must.

As mentioned above, since this an industry that is rapidly growing, staying on top of user expectations is critical for optimal user experience. In many cases in order to adequately do that, hiring a UX company is a must.

The Way to Innovate is Through Collaboration

The truly innovative ideas arise from that of collaboration amongst individuals of various backgrounds. Encouragement of this collaboration is a must and it needs constantly emphasised as a goal, a goal in which employees can devote actual time in brainstorming and developing ideas.

At Codal, a mobile app development agency in chicago, we conduct iDays (innovation days) among the whole team in the office. This is a collaborative brainstorming session that puts together our forward-thinking individuals to stay on top of and create the newest trends.

Looking for more insight on UX design services? Are you wanting to develop an app and you need to know the cost to build an app is? Visit Codal’s blog, or come talk to us on go@codal.com! We’d love to hear from you.

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Striving for Innovation

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